“Use Your Voice: Do Good” Campaign
Nashville, TN (January 17, 2011) – One-by-one country music stars are taking off their cowboy boots and replacing them with army boots! The Boot Campaign was inspired by retired US Navy SEAL and author of the book Lone Survivor, Marcus Luttrell. The campaign is a way for Americans to give back and say thank you to our armed forces.
Country music stars involved include: legends like George Jones, Oak Ridge Boys, Jan Howard, Mel Tillis, Lee Greenwood and Charlie Daniels, along with hit-makers Josh Turner, Phil Vassar, Joe Nichols, Randy Houser, Gretchen Wilson, Little Texas, Joe Diffie, Jamie O’Neal, Heidi Newfield, Justin Moore, Chuck Wicks, Colt Ford, Randy Rogers Band, Eli Young Band, Derek Sholl, Joey + Rory and Jack Ingram.
Charlie Daniels, who even chose the Boot Campaign to be a part of his annual charity event at the Nashville Palm said, “I’ve never seen anything quite as unique as the Boot Campaign, and I’ve seen a lot!”
Also on board are bluegrass artists The Grascals and The Roys, along with Texas sensations Cross Canadian Ragweed, Robert Earl Keen, Jason Boland, Aaron Watson, Mick and the Motorcars, Reckless Kelly, Wade Bowen, Kevin Fowler, Stoney LaRue, No Justice, Bleu Edmondson, and Granger Smith.
These celebrities along with the Boot Girls are helping to spread the organizations motto: “When They Come Back, We Give Back!” The campaign encourages Americans to purchase a pair of army combat boots to wear in support of our nation’s troops. Proceeds from the boot sales are donated to partner charities, including Luttrell’s Lone Survivor Foundation.